Muse's normie-friendly design is the playbook for how Meta can win at AI

Mark Zuckerberg, CEO of Meta, dropped hints about Meta's AI agent playbook way back in April. Chris Graythen/Getty Images Muse, Meta's AI agent , has become a hit app. Meta knows how to design normie-friendly apps — and that matters, a lot. As Zuck would say, it passes his "mother" test.